Permanent Cosmetics & Training by Sheila Robinson
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Where skill & experience come together in perfect harmony
Dermafinity founder Sheila Robinson qualified as a beauty therapist in 2003 and over the past 20 years has become an award-winning permanent makeup artist in the North East of England with clinics in Washington, Tyne & Wear and Jesmond, Newcastle.
She won the Bronze award for Permanent Makeup Artist of the Year in the Hair & Beauty Awards 2020, was shortlisted for both Eyeliner Artist of the Year and Eyebrow Artist of the Year 2020, and has been nominated for multiple internationally-recognised awards.
With a great eye for detail and a friendly and approachable nature, Sheila strikes the perfect balance of creativity and perfectionism to create stunning results for her clients, time and time again.
With care, effort and proven artistry and skill, Sheila will help you achieve the goals you’re aiming for.
01. Personal Consultation
02. Professional Treatment
What our clients say...
Sheila was fantastic! Discussed the brows I wanted and explained the process, after care, explained how my brows look etc during the six weeks after treatment. She put me at ease throughout making sure I was comfortable and giving me fantastic brows for the first time ever!
After taking the time to chat through all options with Sheila I took her expert advice for a lady of my age (60) and opted for a subtle enhancement of upper & lower lash lines. Fabulous result and beautiful effect framing my eyes – just what I wanted for every day – highly recommended. Thanks again Sheila!
Brilliant and very professional , lovely salon and very welcoming , Sheila put my mind at rest and answered all of my questions thoroughly ,really looking forward to my treatment.
I’ve just had my eyebrows done by Sheila and I am absolutely amazed at the outcome. They have totally changed my face and I feel so much more confident about myself because of them.
I’m absolutely amazed at how my brows look. I was very nervous as I didn’t have brows at all so Sheila had to basically design them and I love them. Sheila is lovely very professional but also very friendly and puts you at ease.
I not only have my amazing eyebrow but I also gained a friend who is equally amazing and beautiful. Highly recommend Dermafinity without a doubt. More power to you Sheila!
Thank you so much, I love my eyeliner, I would highly recommend x
Great job done by Shiela. Very quickly done, with little pain. Knew I was in skilled hands. Have booked to have eyelash enhancements done, so impressed and can’t wait for my brows to develop. Thanks again ???? x
I have received treatments from Sheila for over 3 years, her work is fantastic, I trust her completely and can honestly say she is one of the nicest people I have ever met. A true professional x